Thursday, 16 May 2013

Unique Content Article on facebook,marketing,business

<h2 class = 'uawtitle'>Facebook Marketing - A Positive or Negative for Small Businesses?</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Julia Koor</div><br /><br />
<div class='uawarticle'>In the not too distant past, when an individual decided to find out more information about a business or service, they usually 'Googled' the business, and all was well and done. However, today there is another option, custom Facebook fan pages for business promotion.<br />
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However, there's a "new kid on the block," so to speak, and having custom Facebook fan pages for business is all the rage. Piercing through the Facebook landing pages of a company has become the alternate searching method. It's no surprise, with almost 1 billion potential Facebook users and more than 50% lively users at any given moment, Facebook has become the alpha tool for businesses.<br />
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According to numerous studies, small businesses with custom Facebook fan pages for business purposes can increase their revenue by 50%. Success stories from small businesses state that they have increased profits from previous years when they had no Facebook exposure.<br />
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Even so, the most urgent concern for small businesses is "whether their budget can stretch for advertising on Facebook or not!" So far, statistics show that this may be a smart small business move. Stories abound about small companies that have created custom Facebook fan pages for business, showing an increase in revenue by 50%. Success stories with such large monetary returns show the effectiveness of a social medium like Facebook.<br />
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Companies that are still in the phases of structuring themselves, or are novices to social media campaigning, are advised not to go "too deep in their pockets" in order to advertise on Facebook. Its best to take it slow in the initial stages by spending a minute amount of cash to see which direction their efforts are taking them. To their credit, Facebook does offer business-friendly advertising services for smaller businesses. Businesses can select their target audience, when they want their advertisements to turn-up. Additionally, they have the opportunity to select various budget distributions such as pay-per-click or bulk.<br />
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In comparison to various online advertising forums, Facebook is perfect for publicizing events, blogs, websites, and numerous other activities that may capture the public's attention. In these cases, Facebook has features that permit the user to select who they will allow their information to be exposed to. In addition, marketers can sift through the Facebook passageway, and pinpoint their target audience. Furthermore, it has been stated that Facebook has more traffic inflow compared to Google, which is an advantage for marketers.<br />
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It is documented that Facebook has more incoming traffic than Google, another benefit for small business advertisers. In a nutshell, Facebook will do the leg work, while businesses fill in the data. Facebook also has a comfortable wording scheme for small business advertisers that's user friendly and practical.<br />
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Additionally, regular Facebook users can advertise their events or website, utilizing the social phenomena that Facebook has transformed. In the end, Facebook requires serious planning and forethought in order to get results it is well worth it if small businesses can get a jump on reaching their target audiences resulting in increased success.<br />
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<div style='font-style:italic;' class='uawabout'><br />
About the Author:<br />
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<div class='uawlinks'>We build <a href="http://likeitpages.com">Facebook sign up apps</a> allowing you to build your Facebook fans and convert more of your audience into paying customers using your Facebook page. If you want to learn more about <a href="http://likeitpages.com/blog">how to reach your customers</a> visit our web site and try the Like It! free trial.</div><br />
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