<h2 class = 'uawtitle'>How Video Marketing Can Help Your Business Grow</h2><br />
<div style='font-style:italic;' class='uawbyline'>by Jess Shumake</div><br /><br />
<div class='uawarticle'>Video marketing is still fairly new, but it is one of the most popular forms of marketing. Fast Internet connections and greater accessibility allow people all over the country to spend more time online in search of interesting content. Make sure you are using videos to market to the public.<br />
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Think about holding a video contest to get more videos for your website. The contest can be centered around any random topic or entertaining activity, such as public videos or "LoL. Joke Championships." This is a good way to find out more about your customers while generating more quality content for your video marketing campaign.<br />
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Your video should contain your website's screenshot. This will help viewers navigate your site. You can also use screenshots in your tutorials. Save your screenshot, and with the help of video editing software, you can implement them into your videos.<br />
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Your content needs to be interesting. Interesting, fun, newsworthy content keeps people coming back for more information about your business. YouTube is a great way to promote your videos, and interesting videos are what YouTube users want to see. Folks like engaging content that contains solid information. If you have interesting videos you will get more viewers.<br />
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"More to come..." is a tried and true way to keep your audience hooked. This is very effective in enticing viewers to return time after time for new content. You can make your videos part of a series by having each one give just a little more information about a certain topic.<br />
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You need to include a friendly greeting with each customer engagement. Let them know who you are and what you do prior to launching into heavier content. When you come to the end of a video, be friendly and remind people of your name and the name of your business.<br />
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Put a personal touch into your video. Add your own personality to your videos. Talk about your background and what makes you an expert in your field. Let the viewer know what you know. As opposed to overdoing it, feed them information across multiple videos you will be creating.<br />
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Long videos can be broken down to keep audiences interested. More viewers will see your videos if you release several weekly videos that do not last more than a couple of minutes instead of putting together a longer video.<br />
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One of the greatest benefits of video marketing is the ability to interact directly with customers. If someone sends a question to you via email, create a video to answer it. You will get more results if you respond in this innovative way.<br />
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Video marketing is not hard, as you can now see. All you need to do is find out what you can. Once you do that, the video marketing campaign that you undertake should be great. Now the only thing left to do is to start working on it!<br />
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